Adam HardyCRO + UX consultantFind my biggest fix

Landing page design

Paid clicks deservea better page.

I design landing pages built around one job: turning the traffic you’re paying for into customers. Research, copy direction, design, and a plan to keep improving it after launch.

Find my biggest fix

Free: send the page you’re sending traffic to and I’ll tell you the biggest improvement I can see.

Trusted by teams at

Sound familiar?

Good traffic.Wrong page.

  • “Our ads send people to the homepage and hope for the best.”

  • “The page looks fine. It just doesn’t convert.”

  • “Every new campaign means waiting weeks for a new page.”

  • “No one knows which part of the page is doing the work.”

What you get

[OFFER NAME]

A landing page built around one job: turning the traffic you’re paying for into customers. Researched, designed and ready to test.

Included

  • Research into your audience, offer and where the traffic comes from
  • A wireframe that puts the right things in the right order
  • Copy direction (or the copy itself, see the questions below)
  • Final design for mobile and desktop
  • Build, or a clean handover to your developers
  • A test plan for after launch, so the page keeps improving
Timeline
[X] weeks
Investment
From $[X] per page
Find my biggest fix

Not ready yet? Send the page you’re sending traffic to and I’ll tell you the biggest improvement I can see, free.

How it works

Four steps.One page that works.

You bring the offer and the traffic. I handle the thinking, the structure and the design.

  1. Brief and research

    Who’s arriving, where from, and what they need to see before they’ll act.

  2. Wireframe and message

    The structure and the words come first. It’s much cheaper to change a wireframe than a finished design.

  3. Design and build

    A page that looks like your brand and loads fast, on mobile first.

  4. Launch and test

    Once it’s live, we test the parts most likely to move the numbers.

Selected work

Pages that pull their weight.

Some of the work I’ve done for other teams, and what changed afterwards.

All case studies

Is this for you?

Let’s make sure it’s a good fit first.

A good fit if

  • You’re paying for traffic (ads, email, social) and want more from it
  • There’s a clear offer and one thing you want people to do
  • You want a page you can keep testing and improving

Probably not if

  • You need a whole new website (that’s a bigger project)
  • There’s no plan to send traffic to it yet (a page on its own won’t bring visitors)
  • You need it live by tomorrow

Questions

The usual questions.

Do you write the copy?

[ANSWER: whether you write the copy, give direction, or work with their copywriter]

Do you build it, or design only?

[ANSWER: build, handover, or both]

Which platforms do you work with?

[ANSWER: the platforms and page builders you work with]

Can we test it after launch?

Yes, and I’d recommend it. A new page is a best guess until real visitors use it. [ANSWER: what testing support is included]

How many rounds of changes are included?

[ANSWER: revisions included]

Show the thinking

Why this page is built this way.

  1. The headline names the problem in the customer’s words, not the name of the service. And the URL field starts the form right here, so the keenest people don’t have to scroll.

  2. Proof sits right under the promise. Familiar names do some of the trust-building before anyone’s read much about me.

  3. If someone nods at one of these, they’ll keep reading. They’re written the way people describe the problem, not the way an agency would.

  4. What you get, how long it takes and a “from” price, all in one place. Being upfront about price saves us both a call when it’s not a fit.

  5. This shows most of the effort is mine, not yours. The fewer unknowns there are, the less reason there is to put it off.

  6. Real projects, close to the claims above, so those claims have something backing them up.

  7. Saying who it’s not for builds trust with the people it is for (and saves a few awkward calls).

  8. These answer the questions that would otherwise stop someone at the form. Closed by default, so they don’t get in the way.

  9. It asks for the page first: easy, low commitment, and the one thing I really need. The email comes last, once you’re already invested.

Got 45 seconds?

Let’s fix your landing page.

Send me the page you’re sending traffic to, and I’ll tell you the biggest improvement you can make. Yours to keep, even if we never work together.

“[LANDING PAGE TESTIMONIAL: a short, specific client quote about the page you designed and what changed]”

— [CLIENT NAME, ROLE]

Quick enquiry

Paste the URL. No judgement, even if it’s the homepage.

What’s the page for?

Pick the closest match. We can unpack the rest later.

Your email, then you’re done. I’ll be in touch personally.

No mailing lists. No agency chase sequence. Just a useful reply.